NEWS BLOG (WSAU) I’d like to introduce someone to you.

Starting in September, Seth Mela will be the new host of the WSAU Wisconsin Morning News.

Seth comes to us from WLKF in Lakeland, Florida. He’ll take over for Pat Snyder after Labor Day weekend. (As many of you already know, Pat is leaving WSAU to run for the 85th State Assembly seat. Under FCC equal-time rules, Pat must come off-air within 60-days of the election.)

When I’ve introduced Seth to listeners in-person, two questions have come up more frequently:

You know about the winters here, right?

And

Are you conservative?

The answers: Yes, Seth knows about our winters. He lived inMontanafor three years. As for his wife and daughter… they will have to acclimate.

And, yes, Seth is a conservative. He ran is how financial services company before getting into radio – and speaks with passion about how current economic policies are hurting our economy and our country. You’ll also find him to be entertaining, funny, and compelling to listen to.

I also know in advance what the number-one complaint about him will be: Seth isn’t Pat. Well, of course he isn’t. But a plain truth is that people listen to what they like. You listen to the WSAU Wisconsin Morning News today because you like it the way it is. And yet change is inevitable. My job is to find a worthy replacement. I think I have.

Seth is more than able to speak for himself – and he will, tomorrow. I’ve asked him to introduce himself during Wednesday’s morning news commentary after the 7:30am news. He’ll join us at the WSAU microphones next week, and will be part of our morning show with Pat, Tom, and me for the next few weeks.

Good luck, Pat.

Welcome, Seth.

Chris Conley
8/15