NEWS BLOG (WSAU) Once a year radio and television broadcasters of Wisconsin gathered in Madison for our annual awards dinner. The ceremony was last Saturday. I'm proud to say that WSAU did very well once again.
This year WSAU was nominated for two of the most-prestigious awards: best morning show and best newscast. They're prestigious because the competition is intense. Almost every radio station applies for best morning show; this is radio's prime time. Similarly, every radio station that has a news department puts in an entry for best newscasts.
WSAU took 3rd place for best newscast. (I'm delighted to say that my good friends at WTAQ in Green Bay won this category. They have won before, and they are this year's radio station of the year.)
I'm very proud to announce that the WSAU Wisconsin Morning News is the winner of best morning show. Tom and I have been a part of the show for awhile. So when new honors are bestowed, it's best to look at the newer parts of our program. Seth Mela had the difficult job of replacing a long-time and popular host. He's raised our ratings, and he's helped us to one of the best awards of the night. Not bad for a first year in Wisconsin.
WSAU's copywriter Terry Stevens is again a multiple-award winner for the commercials and public service announcements that he creates for our stations. Our rock station WOZZ was a multiple-award winner. WIFC (outstanding promotional announcement) and WDEZ (outstanding use of social media) were both first-place winners.
There are two great things award winning awards. First, there's a tremendous amount of personal satisfaction - especially for people who have made radio their life's work. Secondly, no one wins these awards alone. It's especially gratifying to know that the people you work with are outstanding at their craft.