McDonald’s says it will test the “McPlant” burger in restaurants in the United States next month. The chain created the burger in partnership with Beyond Meats. CNBC says it’s the latest step in McDonald’s cautious approach to adding plant-based meat to its menu. The company took its time learning about meat substitutes and consumer demand, even as other fast-food chains raced to add fake meat items to their menus such as Burger King who introduced the Impossible Whopper two years ago.
Starting November 3rd, McDonald’s will offer the fake-meat burger at restaurants in select cities throughout Texas, Iowa, Louisiana, and California. The meatless burger ingredients include peas, rice, and potatoes. The company also explains that the new burger will be cooked on the same grills as its regular burgers. The restaurant says the limited test is supposed to help the chain understand the impact of introducing a plant-based burger in its operations. McDonald’s already sells the “McPlant” in other countries like Sweden and Denmark.
